The company
The platform to negotiate agricultural supplies between professionals
Zona Agraria is a private platform that connects buyers and sellers of agricultural supplies (crop protection, fertilizers, seeds, biostimulants and correctors). It doesn't sell products, it's the meeting point where both sides negotiate directly and close the deal.
It's built for agricultural companies with qualified technical staff, with a validation process that guarantees every user is an authorized company. Identities stay anonymous until a deal is closed.
The challenge
The starting point
Josep, CTO of Zona Agraria, came to me with a validated idea but no product. The concept had to become a real, usable and secure platform, without over-building before testing the market.
The challenge had several layers. A dual panel (demands and offers) where buyers and sellers meet, a negotiation flow that kept anonymity until the deal, company validation so only authorized users could operate, and a CRM to manage everything behind the scenes. All with an MVP mindset, prioritizing what truly tested the idea.
The solution
How I solved it
We started iterating the features together, beginning with what proved the product's value. I built the platform with Django and Python, with a solid base for the data model, authentication and per-company-type permissions.
I built the Demands Panel (the buyer requests a product with its requirements and sellers reply with price and conditions) and the Offers Panel (the seller posts stock or promotions and the buyer accepts directly). I added anonymity until closing, the company validation process and a working CRM to manage users, demands, offers and deals. A fast, clean interface built with TailwindCSS.
Services applied
- Custom software developmentThe full service: apps and systems built for your business, not templates.
- Backend and API developmentAPIs, integrations and databases designed to grow without a rewrite.




