Plusholidays case study cover image

Plusholidays

+20%Rental conversion

I migrated Plusholidays from Nuxt 3 to Nuxt 4 and rebuilt the whole site with a new design, search and Stripe checkout. I optimized server-side SEO and load times on a backend that returned too much at once, and rental conversions rose considerably.

  • +20%Rental conversion
  • -45%Load time
  • +35%Organic traffic

The company

The best holiday rentals in Spain

Plusholidays is a holiday-rental platform like Booking or Airbnb, with villas, apartments and houses all across Spain.

The challenge

The starting point

A long project, nearly a year. It meant migrating from Nuxt 3 to Nuxt 4, a huge API change that forced rebuilding the site's skeleton, and taking the chance to revamp the whole design: new home, new search and a Stripe checkout built to convert without distractions.

The biggest challenge was performance and SEO. With dynamic, paginated pages, the backend returned too many results at once and the server was slow, so I had to polish server-side SEO and load times on a site translated into several languages.

The solution

How I solved it

I rebuilt the skeleton on Nuxt 4 and built the new design near pixel perfect from Figma, with a search and a Stripe checkout focused on conversion. I added a discount coupon system for rentals and optimized every image.

For performance, I built a pagination layer on Nuxt's server side to relieve what the backend returned, and polished the SEO across all the multilingual URLs. The result, a site that's impeccable on mobile and much faster.

NuxtVue.jsTypeScriptTailwindCSSStripeFigma

The result

After nearly a year of work, Plusholidays came out faster, better ranked and with a checkout that converts: rental conversions rose 20% and load time dropped 45%.

The migration to Nuxt 4 and the new design left a platform that's impeccable on mobile, with a Stripe checkout optimized for conversion and a 45% lower load time despite a backend that returned too much.

The server-side SEO on the dynamic, multilingual pages grew organic traffic by 35%, and the better booking experience lifted rental conversions by 20%.

Testimonial

What it's like to work with me

“It was a long, demanding project, with a Nuxt 4 migration in the middle, and Miguelo pulled it off brilliantly. Faster site, better SEO and more rental conversions.”
Foto de Alberto FuentesAlberto FuentesProject Manager