Unic Legacy case study cover image

Unic Legacy

100%Collection sold out in 24h

In record time, with less than a week to go, I got the platform ready for the launch of Iniesta's collection. It held the entire traffic spike without downtime and all 6,000+ NFTs sold out on the first day.

  • 100%Collection sold out in 24h
  • +6.000NFTs sold
  • 0Downtime at launch peak

The company

The portal that turns your idols' moments into NFTs

Unic Legacy is the platform where celebrities from all over the world launch their NFT collections. Its big debut was Andrés Iniesta's collection of over 6,000 NFTs, backed by heavy investment in campaigns and in the footballer's own image to make the launch a success.

The challenge

The starting point

All the campaigns were already scheduled for a fixed date, but development had fallen behind and they called me in at the last minute. I had less than a week to finish what was left, which was no small thing, above all the user dashboard and the payment gateway integration.

With so much invested in the celebrities and the ads, there was no room for error. The site had to load fast, look perfect on mobile and, above all, hold up under the traffic spike that Iniesta's own reach would bring.

The solution

How I solved it

I prioritized what actually moved the needle. Against the clock I built the user dashboard and the Coinbase payment integration, and got NFT minting and deployment ready so users would see their NFTs instantly in their account.

I built the frontend with React and Next.js, with TailwindCSS and Docker deployments to avoid surprises. On top of that, I optimized the animations and heavy assets to cut latency, polished the mobile experience down to the detail, and set up scroll-anchored section navigation with multi-language support to guide the user all the way to purchase.

ReactNext.jsTailwindCSSDockerCoinbase Commercei18n

The result

We launched on time and Iniesta's collection sold out within the first 24 hours, with the platform holding all the traffic without a single crash.

Even coming in with the house half-built and less than a week to go, we hit the launch date. Iniesta drove the campaign with his own videos and the platform withstood the traffic spike without downtime.

Minting, Coinbase payments and NFT display in the dashboard all worked flawlessly, with zero downtime at the launch peak. The result speaks for itself: over 6,000 NFTs sold out within the first 24 hours.

Testimonial

What it's like to work with me

“We had Iniesta's entire campaign locked in and development hanging just a week before launch. Miguelo came in against the clock, prioritized what mattered and we shipped on time. We sold out the collection on day one.”
Foto de Xavi RecioXavi RecioCEO
“What kept me up at night was surviving the traffic spike Iniesta would bring. The platform didn't go down for a second, and minting and payments ran without a single incident.”
Foto de Arnau RamióArnau RamióCOO
“He got the dashboard, the Coinbase integration and minting ready against the clock, with a fast frontend polished down to the detail on mobile. Having Miguelo on the technical side was working with a safety net.”
Foto de Josep BoveJosep BoveCTO